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your new AI SDR

Catch all the highlights from our April 16th launch event of Piper, your new AI SDR, in under seven minutes.

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Qualified content curated just for you. We’ll do Whatever It Takes for our customers, check out our on-demand collection of our best practices, products, and more.

Say hello to

your new AI SDR

Catch all the highlights from our April 16th launch event of Piper, your new AI SDR, in under seven minutes.

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BOOK A DEMO

Top Content today

Qualified content curated just for you. We’ll do Whatever It Takes for our customers, check out our on-demand collection of our best practices, products, and more.

4.16.24 Launch Event: Meet Piper, Your New AI SDR
In this live product launch event, we showcase Piper in action and hear how the world's leading marketers are thinking about the future of pipeline generation.
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The State of Pipeline Generation, Spring '24
Hear how Salesforce’s CMO Ariel Kelman thinks about modern pipeline generation and how to hit pipeline targets in the Age of AI.
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PIPELINE SUMMIT
The Year in Pipeline Generation
Recap pipeline generation strategy trends with B2B marketing leaders and hear our predictions for what’s to come in 2024.
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GTM AI
Convert Website Visitors into Pipeline with Qualified AI
Your website is your #1 sales and marketing asset. See how Qualified AI can turn it into a pipeline generation machine.
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Pipeline Summit
The State of AI, Fall '23
A year after ChatGPT’s release, the tech world has changed drastically. What are the biggest surprises we've seen this year, and what are Kraig and Emma's predictions as we head into 2024?
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Book
How to Convert Website Traffic like Netflix
Overwhelmed by all this AI chatter? Cut through the noise and learn how to look at your B2B website through the lens of everyone’s favorite AI-driven conversion machine: Netflix.
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Product
Meet the Qualified Platform
The Qualified Platform underpins the entire Qualified product suite so you can automatically identify, engage, and convert your most valuable website visitors into immediate pipeline.
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Webinar
How Demand Gen Builds Loved & Trusted Brands
Sarah McConnell, VP of Demand Gen at Qualified, and Zsuzsanna Blau, Global Head of Digital Demand and Campaigns at Nokia share their demand gen playbooks.
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Product Demos

Come join the fun in our Studio to get to know our team, see our product in action, and learn how to use our platform to drive pipeline.

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Product Demo
Product Tour of Piper, Your AI SDR
Piper, your new AI SDR, just may be your best worker yet. See how Piper runs on autopilot to generate pipeline from your website 24x7.
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Product Demo
Qualified PipelineAI Overview Video
See how Qualified supercharges your website for conversion with AI live chat, chatbots, meeting scheduling, marketing offers, and actionable intent signals.
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PRODUCT DEMO
Introducing AI Conversations, with AI Copilot
Tap into the perfect combination of AI and SDRs. With AI Conversations, you can turbocharge live chat to grow your pipeline, not your payroll.
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PRODUCT DEMO
Qualified AI Chatbots are built with one goal: pipeline
Turn your chatbots on autopilot with the power of Qualified AI. Qualified Chatbots engage valuable buyers and scale pipeline generation around the clock.
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PRODUCT DEMO
4.16 Launch Event: Sizzle Video
Relive the magic of our launch event of Piper, your new AI SDR, in this one-minute video
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PRODUCT DEMO
Promote the right offer for the right buyer with Qualified Offers
Powered by Qualified AI, Qualified Offers dynamically surfaces your most relevant marketing offers for each unique buyer to boost engagement and website conversions.
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PRODUCT DEMO
Qualified for 6Sense
An ABM strategy is crucial to stay top-of-mind with target accounts. Maximize your ABM investment by converting target accounts into pipeline, right on your website.
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PRODUCT DEMO
Qualified Segments & Live Streams
Organize and prioritize website traffic so your sales reps can take immediate action with your most valuable buyers.
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PRODUCT DEMO
Qualified Meetings: Instantly Book Meetings with Your Best Accounts
Double website conversions by turning every form and call-to-action into a meeting. Say goodbye to scheduling snafus and hello to more pipeline.
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Keynote Video
Qualified Signals: Account-Based Sales Intelligence
Signals is an account-based sales intelligence product that focuses sellers on accounts with high buying intent to prioritize prospecting efforts and maximize pipeline.
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Industry Trailblazers

Learn how tech industry unicorns, top-valued companies, and iconic B2B brands are at the forefront of their game, implementing a game changing pipeline generation strategy.

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Adecco
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Adecco
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Lissette Reyes Shares How Adecco Leverages Qualified to Generate Pipeline & Revenue
Adecco generated $57.7M in pipeline, $24.4M in revenue, and achieved 46,000% ROI with Qualified.
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Groove
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Groove
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Kristin Hersant Explains How Groove Increased Influenced & Sourced ROI with Qualified
Groove increased influenced ROI by 11x and sourced ROI by 7x with Qualified.
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ThoughtSpot
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ThoughtSpot
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Scott Holden Shares How ThoughtSpot Increased Pipeline & Revenue with Qualified
ThoughtSpot sourced $13M in pipeline and $2M in revenue with Qualified.
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Attentive
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Attentive
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Sara Varni Shares Why Attentive Chose Qualified as their Pipeline Generation Platform
Attentive sourced and closed a six-figure deal within two days of going live with Qualified.
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Sendoso
Sendoso
Sendoso Generated $4.4M in Pipeline and Achieved 1,247% ROI With Qualified
Sendoso understands that personalized connections equate to more lead conversions. By leveraging Qualified, they can now accurately identify website visitors and close deals faster.
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Metadata
Metadata
Metadata Generated $3.5M in Pipeline and Achieved 927% ROI With Qualified
Metadata generated $3.5M in pipeline and achieved 927% ROI in the first 150 days with Qualified.
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Revenue.io
Revenue.io
Revenue.io Uses Qualified to Convert 190% More Opportunities in a Single Quarter Through Conversational Marketing
Revenue.io used Qualified to identify and proactively engage target accounts that were already on their site.
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Alation
Alation
Alation Drives Pipeline and Revenue with Qualified
Alation harnessed the power of Qualified to achieve 375% growth in opportunities created, 278% growth in new ARR generated, and 150% increase in meetings booked via chat.
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Matterport
Matterport
Matterport, the World's Leading Spatial Data Platform, Closes Deals 40% Faster With Qualified
Matterport, the world's leading spatial data platform valued at $5.67B, closes deals 40% faster and increases revenue 25% QoQ with Qualified.
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Dremio
Dremio
Dremio Grew MQLs by 100% in 20 Days
Dremio, 2021's hottest Silicon Valley-born unicorn, drives pipeline and unlocks productivity with Qualified.
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AlphaSense
AlphaSense
AlphaSense Uses the Power of Qualified to Generate Attributed Pipeline and Revenue and Achieve 4,109% ROI
By leveraging Qualified, AlphaSense transformed their website into a powerful engagement tool and are now able to drive pipeline while creating memorable buyer interactions.
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Korn Ferry
Korn Ferry
How Korn Ferry Increased Web Conversions by 60%
$2B global organizational consulting and SaaS-based HR tech firm, Korn Ferry, increased web conversions by 60% with Qualified Chatbots.
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Bitly
Bitly
Bitly Increased Website MQLs by 2X and Pipeline by 6X with Qualified
Bitly uses Conversational Marketing to identify and instantly meet with enterprise buyers, driving increased revenue and record numbers for their business.
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IMD Business School
IMD Business School
How IMD Business School transformed the sales process and supercharged leads
IMD, one of the top three business school programs in the world, generated 30% more sales meetings with Qualified.
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Gamma
Gamma
How Gamma Generated £12 Million in Pipeline with Conversational Marketing
Giant Gamma leverages Qualified to generate £12M in pipeline and hundreds of new sales opportunities.
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OwnData
OwnData
OwnData Generated 50% Of Inbound Pipeline, $6M in Website Pipeline and Achieved 2,591% AppExchange Listing ROI With Qualified
OwnData leveraged Qualified to create a clear path to conversion through personalized conversations and better segmentation.
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Staffbase
Staffbase
Staffbase uses Qualiifed to transform their website into a platform for real-time website into platform for real-time sales conversations.
Staffbase is laser-focused on using conversational marketing to convert more website visitors.
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Veritone
Veritone
Veritone Generated $3.5M in Pipeline and Achieved 340% ROI with Qualified in a 12-Month Period
Veritone leveraged Qualified to effectively engage website visitors and enhance their journey in order to optimize the their sales and marketing initiatives.
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Pipeline Summit

Every CMO’s #1 priority right now is pipeline generation. Learn how the best marketing leaders in the business are rewriting the future of pipeline generation.

Watch All Sessions
Watch All Sessions
Spring 2024
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The State of Pipeline Generation, Spring '24
No one in B2B marketing is immune to the pressure of a massive pipeline target. Hear how Salesforce thinks about modern pipeline generation.
Spring 2024
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CMO Roundtable: The Pipeline Problem
Budgets are decreasing but targets certainly aren't. Hear how 3 CMOs are tackling their pipeline problems and closing their gaps.
Spring 2024
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The Future of B2B Marketing
The old way of marketing is dead—or whatever the latest thought leader is saying. Learn what's actually shifting in B2B marketing and how to prepare.
Spring 2024
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Waterfall Wisdom: Guide to More Predictable Pipeline Modeling
Accurate pipeline target forecasting is crucial to a team's success. Steal this failsafe waterfall model to establish more predictable pipeline goals.
Recap
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The Year in Pipeline Generation
Recap 2023 top pipeline generation trends with our CMO, Maura Rivera, and VP of Demand Generation, Sarah McConnell. Hear from speakers from leading B2B brands like Gong, Salesforce, Okta, and so many more as they dive into what moved the needle in 2023, and what they’ll focus on in 2024.
Fall 2023
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The State of AI, Fall '23
A year after ChatGPT’s release, the tech world has changed drastically. What are the biggest surprises we've seen this year, and what are Kraig and Emma's predictions as we head into 2024?
Fall 2023
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CMO AI
Navigating massive technology revolutions as a marketing leader, learn how CMOs thoughtfully approach AI experimentation and investing in AI products for their tech stack.
Fall 2023
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The Revenue Leader's Guide to Trust & Safety in AI
AI has taken us all by storm, but we have a long way to go when it comes to regulation and understanding the true impact of using open-source models. Learn the risks that your team needs to keep in mind when engaging with AI products, and how to navigate integrating AI into your tech stack.
Dreamforce 2023
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The State of Sales & Marketing
Dive into the ever-evolving landscape of B2B marketing and hear from today’s top leaders on the trends they’re seeing in the martech space. They’ll get into the rise of AI, the shifting behavior of today’s buyers, and their predictions on the biggest challenges we’ll face this year.
Dreamforce 2023
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CMO Roundtable: The Future of Pipeline Generation
Hear from incredible marketing leaders on how they’re integrating AI into their pipeline generation strategies, their takes on how content needs to evolve to rise above the noise, and the shift in focus from paid channels to owned media and owned events

Podcasts

Learn how to maximize pipeline from marketing luminaries on Demand Gen Visionaries, take a tour Inside the Ohana with Dan Darcy, and learn how revenue teams drive pipeline on Rise of RevOps.

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Defining the Enemy When Rebranding
Defining the Enemy When Rebranding
Learn from April Moh, CMO at Kyriba, about defining the enemy and the hero during your rebrand.
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Brand as the Hub of Your Go-To-Market Approach
Brand as the Hub of Your Go-To-Market Approach
Learn from John Solomon, CMO at Therabody, about overcoming the “Kleenex problem” and prioritizing the entry to your brand.
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The Customer Journey Isn’t a Funnel––It’s a Spiral
The Customer Journey Isn’t a Funnel––It’s a Spiral
Learn from Sun Lee, CMO at BigPanda, about why she thinks of the customer journey as a spiral.
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The Venn Diagram of Content Marketing
The Venn Diagram of Content Marketing
This episode features an interview with Gerardo A Dada, CMO at Catchpoint, a company that top online retailers rely on to increase their internet resilience by catching issues in the internet stack before they impact business.
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Brand as a Competitive Advantage
Brand as a Competitive Advantage
Learn from Mark Viden, SVP of Brand at CommonSpirit Health about using brand promises as operating principles to gain competitive advantage.
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Strengthening Your Sales Relationship
Strengthening Your Sales Relationship
Learn from Leslie Henthorn, CMO at Ironclad, about strengthening your relationship with sales, even when you have a strong inbound pipeline.
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Using Incentives to Drive Impact
Using Incentives to Drive Impact
Learn from Dana Barrett, VP of Marketing at Tremendous, about incentivizing your ideal customer.
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Accountability in Experimentation
Accountability in Experimentation
Learn from Riikka Söderlund, CMO at Katana Cloud Inventory, about holding yourself accountable for intentional experimentation.
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Be the Easiest Company to Buy From
Be the Easiest Company to Buy From
Learn from William Tyree, CMO at IntelligenceBank and Co-Host of the Brand Intelligence Podcast, about becoming the easiest company to buy from.
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Investing in Community and Relationships
Investing in Community and Relationships
Learn from Celia Fleischaker, CMO at isolved, about amplifying an engaged customer community and investing in relationships.
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Being the “Voice of” and “Voice to” the Market
Being the “Voice of” and “Voice to” the Market
Learn from Kimberly Storin, Chief Marketing and Communications Officer at Zayo Group, about creating a holistic, end-to-end marketing organization.
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Using Neuroscience to Understand Your Customer
Using Neuroscience to Understand Your Customer
Learn from Esther-Mireya Tejeda, CMO at Anywhere Real Estate Inc., about tapping into the unconscious emotional makeup of consumers.
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Creating Demand Starts with a Story
Creating Demand Starts with a Story
Learn from Ben Slater, SVP of Marketing at Beamery, about understanding the future of the workforce and the internal role of marketing.
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What Makes a Great Marketer? Right Thing, Right Place, Right Time
What Makes a Great Marketer? Right Thing, Right Place, Right Time
Learn from Brad Rinklin, CMO at Infoblox, about what makes a great marketer better than the average marketer.
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Mixing Up Traditional Marketing Models for Next-Gen Buyers
Mixing Up Traditional Marketing Models for Next-Gen Buyers
Learn how Stephanie McCarty, CMO at Taylor Morrison, is encouraging her team to approach the next generation of buyers by mixing up traditional marketing models.
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The Pipeline Generation Blog

The Pipeline Generation Blog is your one-stop shop for industry news, innovation, and best practices for your sales and marketing strategies.

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Events & Webinars

Discover how to supercharge your pipeline performance now. Watch any of our on-demand webinars or appearances for actionable takeaways from B2B marketing and sales experts.

See Events
5 Strategies for Generating More Pipeline with Less Budget
5 Strategies for Generating More Pipeline with Less Budget
While the economy is out of our hands, discover 5 effective levers that we can pull to generate more pipeline with less budget.
Driving Demand with Content
Driving Demand with Content
"Content is King" holds true if it drives demand. Learn how to create content that converts.
Revenue Retention: The Key To A Successful '23
Revenue Retention: The Key To A Successful '23
The keys to developing a customer-centric marketing strategy in 2023.
2022 B2B Marketing Highlights: The good, the bad and the ugly sweaters
2022 B2B Marketing Highlights: The good, the bad and the ugly sweaters
Hear the latest B2B marketing trends and get inspiration on the best-performing marketing activities to take with you into 2023.
Double Your Pipeline: New Sales and Marketing Secrets for Converting Qualified Leads
Double Your Pipeline: New Sales and Marketing Secrets for Converting Qualified Leads
A masterclass in marketing and sales alignment to help you hit your pipeline and revenue goals.
Top Strategies to Boost Traffic to your AppExchange Listing
Top Strategies to Boost Traffic to your AppExchange Listing
Amplify traffic to your Salesforce AppExchange listing with these strategies.
Women in Marketing: Finding Your Seat at the Table
Women in Marketing: Finding Your Seat at the Table
Hear how top marketing leaders discuss handling and overcoming difficult situations as women in marketing.
How to Maximize ROI from ABM
How to Maximize ROI from ABM
Learn how to optimize your ABM program and how to measure ROI so everyone across the organization can understand.
How AlphaSense drove $3M+ in Pipeline with the Pipeline Cloud
How AlphaSense drove $3M+ in Pipeline with the Pipeline Cloud
Learn how AlphaSense creates contextualized, tailored visitor experiences to drive more pipeline with the Pipeline Cloud.
Strategies for Staying Fresh and Innovative in Sales
Strategies for Staying Fresh and Innovative in Sales
Hear tips and tricks to level up your sales game and how to continually adapt as the digital world continues to evolve.
Winning the Sales Cycle
Winning the Sales Cycle
Learn how to configure your team and processes to radically improve their collaboration and as a result, increase revenue.
How Demand Gen Teams Grow Pipeline with the Pipeline Cloud
How Demand Gen Teams Grow Pipeline with the Pipeline Cloud
The key to more pipeline? Higher conversion rates. Learn how the Pipeline Cloud connects your website to Salesforce so your sales reps can meet qualified buyers in real time and boost web conversions.
How Mogli Maximizes Pipeline Using Qualified's AppExchange Chat
How Mogli Maximizes Pipeline Using Qualified's AppExchange Chat
Learn how Mogli, a leading messaging app is using AppExchange Chat to chat and meet with prospects live and maximize pipeline from their listing.
Bridging the Gap Between Paid Ads and Pipeline
Bridging the Gap Between Paid Ads and Pipeline
Learn key strategies for a conversational sales and marketing program that are guaranteed to deliver results.
The Secret to Aligning Your Sales and Marketing Teams
The Secret to Aligning Your Sales and Marketing Teams
Unlock the secrets of aligning sales and marketing teams, and ultimately win more business!
What is the Conversational Movement and How Does it Impact Revenue?
What is the Conversational Movement and How Does it Impact Revenue?
Hear how InsideView-Demandbase has embraced the conversational movement to positively impact revenue.
Qualified On Qualified: 5 Proven Strategies To Drive More Pipeline
Qualified On Qualified: 5 Proven Strategies To Drive More Pipeline
Learn how Qualified uses Qualified and five proven strategies that will drive more pipeline and revenue for business.
The Top 5 ABM Mistakes Hurting Your Pipeline, and How to Fix Them
The Top 5 ABM Mistakes Hurting Your Pipeline, and How to Fix Them
Get actionable short-term and long-term solutions to help pump up your ABM pipeline.
The 5 Pillars of the Pipeline Cloud
The 5 Pillars of the Pipeline Cloud
Learn the 5 pillars of the Pipeline Cloud that are guaranteed to generate more pipeline for modern revenue teams.
Sales Strategy 101 for Startups
Sales Strategy 101 for Startups
Learn top sales strategies and best practices to convert leads faster than ever before.

Qualified Library

Qualified is the industry expert in conversational sales and marketing. Our guides and books have helped thousands of sales and marketing professionals up their game.

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SEE QUALIFIED IN ACTION
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See how the #1 pipeline generation platform for Salesforce can help you exceed your revenue goals.

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Infographics, Playbooks, & Guides

Qualified empowers B2B revenue teams to build pipeline. Generate more pipeline for your teams using best practices from the team.

The AI Chatbot Checklist
AI chatbots aren’t created equal. Read the checklist to discover the 10 must-have capabilities of a sales and marketing AI chatbot.
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The Qualified Meetings Playbook
Qualified Meetings instantly books meetings with qualified buyers right on your website. Here are seven plays that will help you put Qualified Meetings into action.
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How to Build a Lean, Mean Tech Stack
It’s never been more important to get your tech stack into fighting shape. Decode Qualified’s tech stack—layer by layer—to inspire your team to build a lean, mean, pipeline-generating machine.
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Inbound Sales Playbook
Right now, leaving pipeline on the table is not an option. Learn from Qualified’s own powerhouse Inbound Sales team how they drive pipeline using the Pipeline Cloud.
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Conversational ABM
Accelerate everything from lead conversion to closing revenue by coupling conversational sales and marketing with a robust ABM strategy.
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Salesforce & Conversational Sales and Marketing
Drive more pipeline on your website by combining the power of Salesforce and Conversational Sales and Marketing.
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The Top 10 Plays to Generate More Pipeline
Here are 10 plays to put into practice so you can start driving more pipeline than ever before.
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Top 10 Signals Strategies
Qualified Signals uncovers buying intent of your most valuable accounts. Here’s 10 strategies to steal to maximize pipeline, more efficiently.
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Conversational Sales and Marketing Starter Kit
This kit highlights the 6 ways to use chatbots and Salesforce together to drive immediate business impact.
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Qualified University

Explore guides, videos and more to learn relevant skills, grow your career or use Qualified to generate more pipeline for your business.

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The Signals 1-2-3 Punch
Learn how to greet outbound prospects the moment they click through an email and arrive on the site.
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Pouncing Best Practices
Learn how to "pounce", or outbound chat on VIP visitors arriving on your website.
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Pipeline and Revenue Dashboards
Use ready-made dashboards to understand how Qualified influences pipeline and revenue.
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Qualified Overview Guide
Learn about Qualified, conversational sales and marketing and about how to prepare for sales training.
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Experience Building Best Practices
Learn all about experiences, branching, and some best practices from the Qualified Success team!
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What is Conversational ABM?
Learn about conversational account-based marketing and how it can help your buyers get answers faster.
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Shortcuts and Alerts
Learn how to use personal and team shortcuts in Qualified as well as in-app, Slack or MS Teams alerts to discover new leads faster.
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Qualified Newsroom

Check out announcements, press releases, product launches, and all the buzz on Qualified.

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SEE QUALIFIED IN ACTION
Quick demo?

See how the #1 pipeline generation platform for Salesforce can help you exceed your revenue goals.

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See Product Tour