SAN FRANCISCO, July 7, 2021 /PRNewswire/ -- Welcome— the Webby Award-winning virtual and hybrid event platform that enables rich, digital-first events— has selected Qualified as its conversational sales and marketing platform. This partnership ushers in a new era of customer experience in the event industry.
Welcome is a privately-held, venture-backed company by Kleiner Perkins, Kapor Capital, WIN, and Y-Combinator. It’s a groundbreaking virtual event platform that enables customers to produce high-quality events, for internal and external audiences. As disruptors, they’re on a mission to connect, transport, and engage event attendees like never before.
Welcome’s platform allows brands to produce custom, exhilarating experiences focused on driving attendee engagement and delight. In a digital-first world, Welcome’s strategy lasers in on engaging event-forward brands that are looking to deliver unique, amazing experiences, without the overhead of expensive hotel rooms and plane tickets.
With hybrid and remote events as the new norm, Welcome has experienced extreme volumes of website traffic in a short amount of time. Recognizing that the demand for virtual event platforms is critical for any marketing team’s strategy, Welcome needs a way to identify, prioritize, and engage with high-value visitors at the magic moment when their interest is piqued. They also want more insight into their website visitors, higher quality pipeline for their sellers, and shorter sales cycles given the demand of remote and hybrid events as the pandemic wanes.
Qualified, the leading conversational sales and marketing platform for Salesforce customers, identifies, prioritizes, segments, and routes web traffic instantly. The Qualified platform will enable Welcome sales reps to engage with VIP visitors at the right time. In turn, prospects get the information they need, the details they want, and the next steps necessary to bring their events to life.
"We're ecstatic to be partnering with Qualified! We're focused on marketing events that are jaw-dropping and easy for customers to pull off. As we think about the complexity of today's buyer journey, every touchpoint matters, and Qualified enables us to be intentional in delighting customers at critical points along that journey," says Jena Andres, Head of Marketing at Welcome.
To learn more about Qualified's conversational sales and marketing solutions, visit qualified.com.
About Qualified.com
Qualified is the conversational sales and marketing platform for revenue teams that use Salesforce. Leading B2B brands such as Adobe, Bitly, SurveyMonkey, ThoughtSpot and VMware trust Qualified to grow their pipeline by tapping into their greatest sales & marketing asset — their corporate website — to identify their most valuable buyers, understand their intent and instantly start a sales conversation. Customers that use Qualified report a 10X increase in sales meetings, a 4X increase in lead conversion, and a 6X increase in pipeline. Qualified runs natively on Salesforce to give companies a 360-degree view of their website visitors, and is ranked #1 in its category on the Salesforce AppExchange. Headquartered in San Francisco, Qualified is led by former Salesforce CMO Kraig Swensrud and former Salesforce product SVP Sean Whiteley, and funded by Norwest Venture Partners, Redpoint Ventures and Salesforce Ventures. To learn more, visit qualified.com.
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