


With agentic product-led growth (PLG), Piper works across the website and email inbox to drive more free trials, nurture trial users, and convert them into revenue with minimal sales intervention.

Whether it’s a self-serve model or sales-assisted, a traditional product-led growth strategy leaves revenue on the table. Trials lack effective onboarding, personalized nurture journeys are impossible to manage, and sales reps don’t know which leads to engage. The result: countless leads get ignored.
Piper lives on your website, 24x7. She monitors website traffic, engages visitors, and facilitates free trial sign-ups. Plus, she nurtures users throughout the trial experience with personalized content recommendations. When they’re ready to upgrade, she’s there to guide them down their path to conversion.

Product-led growth models come with a ton of nuance based on your unique strategy and goals. Piper makes it easy to put agentic PLG into practice so you can start seeing results immediately

Marketing teams work hard to drive interest in your product. When visitors arrive on your website, Piper is there to answer questions, qualify visitors, and quickly enroll them in a free trial while they’re engaged.
A successful PLG motion requires a frictionless onboarding experience. Piper offers ongoing guidance based on user signals and in-app behavior to help them quickly realize your product’s full potential.




When it’s time to upgrade, Piper is standing by ready to help users choose the plan that suits them best. She answers questions, offers guidance, and turns your website into an always-on revenue engine.
For sales-assisted models, Piper identifies which enterprise accounts have the most promise and are ready for a sales conversation. Plus, she gives sales reps everything they need to craft their next best action.


All too often, a free trial account is left inactive. The user may get confused, they’re too busy, or they hit a technical snag. Piper nurtures each user with personalized content, encouraging them to resume their free trial.
Piper the AI SDR Agent is redefining product-led growth. With Piper, customers can increase user engagement, decrease user drop-off, and convert more trials into revenue.



Unlike traditional PLG—which is passive, generic, and manual—agentic PLG delivers dynamic, personalized experiences that drive engagement and revenue. Plus, it’s all powered by one AI SDR superagent.

Piper understands each free trial user, as an individual lead as well as the whole account.

Piper audits your entire content library, then surfaces the offers that are most relevant based on buyer behavior.

Piper monitors trial behavior and observes intent fluctuations throughout the free trial period then uses these insights to take action.

Piper sends periodic emails with personalized content to nurture trial users along their journey.

Piper nurtures trial users in the inbox and on the website for a totally seamless experience across channels.
Agentic product-led growth (agentic PLG) is a new go-to-market strategy where AI agents like Piper the AI SDR Agent drive trial engagement and conversions autonomously. Instead of relying on manual follow-up or perfect product experiences, Piper proactively engages users across channels like the website, email, and in-app to nurture and convert free trial users into customers.
Traditional PLG is largely passive, relying on users to discover value on their own. Agentic PLG is active and personalized. Piper the AI SDR Agent manages the entire trial experience by facilitating sign-ups, monitoring usage, recommending content, and guiding users to upgrade which creates dynamic, automated engagement that drives more revenue.
Most PLG strategies depend on near-perfect product experiences and manual sales intervention. Without personalized nurture or clear sales signals, countless trial users get ignored. Agentic PLG solves this by having Piper automate onboarding, tailor communication to each user, and ensure no potential customer slips through the cracks.
Piper lives on your website 24x7, engages visitors, qualifies them for free trials, and provides ongoing support throughout the trial. She sends helpful context, tracks user signals, and guides them toward upgrade plans automatically, which makes her a consistent champion that boosts trial conversions and engagement at scale.
Piper supports a variety of PLG motions:
Facilitating free trial sign-ups on your website
Guiding users through onboarding to maximize engagement
Increasing self-serve conversions
Surfacing product-qualified leads (PQLs) for sales teams
Re-engaging inactive users to reignite trials
By combining intelligent engagement with automation, Piper the AI SDR Agent personalizes every step of the user journey. She knows when to reach out, what to share, and how to help users upgrade, all without human intervention. The result is more conversions, higher engagement, and less manual effort from sales.
Yes. Piper supports both self-serve and sales-assisted PLG strategies. In self-serve models, she nurtures users autonomously. In sales-assisted motions, she identifies enterprise accounts showing high intent and alerts sales reps with context so they can act quickly and effectively.
Piper monitors trial activity, engagement patterns, and usage signals to identify high-potential buyers. Where an account shows strong intent or readiness to convert, Piper alerts your sales team with all the details they need to take the next best action which drives faster follow-ups and more closed deals.
When a trial goes quiet, Piper the AI SDR Agent doesn’t. She automatically sends personalized emails or in-app messages with helpful resources, reminders, and tips that encourage users to return and continue exploring the product which recovers opportunities that would otherwise be lost.
You can see agentic PLG in action by scheduling a demo of Piper the AI SDR Agent. Piper integrates directly into your website and marketing motions, helping you turn free trial users into customers with intelligent, always-on engagement.
