Anna Kostroun shares her insights on activating an emotional connection with your customer, why workflow is important for your business, and why it’s important to have complete empathy for the customer experience.
On this episode, Anna shares her insights on activating an emotional connection with your customer, why workflow is important for your business, why it’s important to have empathy for the end-to-end customer experience.
Key Takeaways
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Learn from Karl Van den Bergh, CMO, Gigamon, about the impact of investing in brand when budgets are tight.
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Learn from Allison Breeding, CMO, Apptio, an IBM Company, about experimenting and pushing the envelope in marketing.
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Learn from Dorian Kendal, former CMO and multi-time marketing leader, about restructuring teams for an enterprise focus.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Anna Kostroun shares her insights on activating an emotional connection with your customer, why workflow is important for your business, and why it’s important to have complete empathy for the customer experience.
On this episode, Anna shares her insights on activating an emotional connection with your customer, why workflow is important for your business, why it’s important to have empathy for the end-to-end customer experience.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Anna Kostroun shares her insights on activating an emotional connection with your customer, why workflow is important for your business, and why it’s important to have complete empathy for the customer experience.
On this episode, Anna shares her insights on activating an emotional connection with your customer, why workflow is important for your business, why it’s important to have empathy for the end-to-end customer experience.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Anna Kostroun shares her insights on activating an emotional connection with your customer, why workflow is important for your business, and why it’s important to have complete empathy for the customer experience.
On this episode, Anna shares her insights on activating an emotional connection with your customer, why workflow is important for your business, why it’s important to have empathy for the end-to-end customer experience.
Key Takeaways
Discover how we can help you convert more prospects into pipeline–right from your website.
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