Smart Marketing with a Sales Perspective

Smart Marketing with a Sales Perspective

Dan Verley shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

Ian Faison
Ian Faison
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Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Dan Verley, SVP of Sales, Workplace Technologies and Services at Canon Solutions America. Canon provides integrated systems technology that comprise one of the strongest solutions portfolios in the document management industry. Dan has a highly diverse skillset with more than 34 years of proven experience successfully leading both sales and operations.

On this episode  Dan shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

 Key Takeaways

  • The combination of marketing and sales works best when we look at it from both angles
  • Having curated content that your sales team can easily digest and communicate to the customer, helps to emphasize the brand message
  • Marketing is an invaluable tool, it's really a powerful tandem when you go to market if things are aligned

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Smart Marketing with a Sales Perspective

Dan Verley shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

Ian Faison
Ian Faison
No items found.
Smart Marketing with a Sales Perspective
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Dan Verley, SVP of Sales, Workplace Technologies and Services at Canon Solutions America. Canon provides integrated systems technology that comprise one of the strongest solutions portfolios in the document management industry. Dan has a highly diverse skillset with more than 34 years of proven experience successfully leading both sales and operations.

On this episode  Dan shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

 Key Takeaways

  • The combination of marketing and sales works best when we look at it from both angles
  • Having curated content that your sales team can easily digest and communicate to the customer, helps to emphasize the brand message
  • Marketing is an invaluable tool, it's really a powerful tandem when you go to market if things are aligned

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

Smart Marketing with a Sales Perspective

Dan Verley shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

Ian Faison
Ian Faison
No items found.
Smart Marketing with a Sales Perspective
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Dan Verley, SVP of Sales, Workplace Technologies and Services at Canon Solutions America. Canon provides integrated systems technology that comprise one of the strongest solutions portfolios in the document management industry. Dan has a highly diverse skillset with more than 34 years of proven experience successfully leading both sales and operations.

On this episode  Dan shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

 Key Takeaways

  • The combination of marketing and sales works best when we look at it from both angles
  • Having curated content that your sales team can easily digest and communicate to the customer, helps to emphasize the brand message
  • Marketing is an invaluable tool, it's really a powerful tandem when you go to market if things are aligned

Related content

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

Smart Marketing with a Sales Perspective

Dan Verley shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

Smart Marketing with a Sales Perspective
Ian Faison
Ian Faison
|
June 28, 2022
|
X
min read
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Dan Verley, SVP of Sales, Workplace Technologies and Services at Canon Solutions America. Canon provides integrated systems technology that comprise one of the strongest solutions portfolios in the document management industry. Dan has a highly diverse skillset with more than 34 years of proven experience successfully leading both sales and operations.

On this episode  Dan shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.

 Key Takeaways

  • The combination of marketing and sales works best when we look at it from both angles
  • Having curated content that your sales team can easily digest and communicate to the customer, helps to emphasize the brand message
  • Marketing is an invaluable tool, it's really a powerful tandem when you go to market if things are aligned
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