Help Your Customers Where It Hurts
On this episode, Melissa shares her insights into solving customer pain, utilizing marco-themed marketing, and why SEO is important for your website.
Ian Faison
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On this episode, Melissa shares her insights into solving customer pain, utilizing marco-themed marketing, and why SEO is important for your website.
This episode features an interview with Melissa Sargeant, CMO at AlphaSense. AlphaSense is a market intelligence platform used by the world’s leading companies and financial institutions. Melissa runs worldwide marketing initiatives including corporate and product branding, demand generation, product marketing, public relations, inbound sales development, and more.
Key Takeaways
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Learn from Jenny Force, Global VP Demand Generation at Meltwater, about using tech to automate the inbound process and maximize each MQL.
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Learn from Luke Arno, CRO, Transcend, about how a CRO thinks about marketing strategy, and marketing with a focus on data privacy.
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Learn from Kamal Thakarsey, CMO at Smartling, about fighting customer complacency and differentiating in a crowded market.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode, Melissa shares her insights into solving customer pain, utilizing marco-themed marketing, and why SEO is important for your website.
This episode features an interview with Melissa Sargeant, CMO at AlphaSense. AlphaSense is a market intelligence platform used by the world’s leading companies and financial institutions. Melissa runs worldwide marketing initiatives including corporate and product branding, demand generation, product marketing, public relations, inbound sales development, and more.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode, Melissa shares her insights into solving customer pain, utilizing marco-themed marketing, and why SEO is important for your website.
This episode features an interview with Melissa Sargeant, CMO at AlphaSense. AlphaSense is a market intelligence platform used by the world’s leading companies and financial institutions. Melissa runs worldwide marketing initiatives including corporate and product branding, demand generation, product marketing, public relations, inbound sales development, and more.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode, Melissa shares her insights into solving customer pain, utilizing marco-themed marketing, and why SEO is important for your website.
This episode features an interview with Melissa Sargeant, CMO at AlphaSense. AlphaSense is a market intelligence platform used by the world’s leading companies and financial institutions. Melissa runs worldwide marketing initiatives including corporate and product branding, demand generation, product marketing, public relations, inbound sales development, and more.
Key Takeaways
Discover how we can help you convert more prospects into pipeline–right from your website.
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