How CMOs Should Think About Building a Strategic Narrative
Learn from Andy Raskin, Strategic Narrative Consultant, about crafting your strategic narrative and getting CEO buy-in.
Ian Faison
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Learn from Andy Raskin, Strategic Narrative Consultant, about crafting your strategic narrative and getting CEO buy-in.
This episode features an interview with Andy Raskin, Strategic Narrative Consultant, who aligns CEOs and their teams around a strategic narrative — to power success in sales, marketing, fundraising, product and recruiting.
In this episode, Andy shares what a strategic narrative is, how CMOs should think about it, and how to get CEO-buy-in.
Key Takeaways:
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Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Andy Raskin, Strategic Narrative Consultant, about crafting your strategic narrative and getting CEO buy-in.
This episode features an interview with Andy Raskin, Strategic Narrative Consultant, who aligns CEOs and their teams around a strategic narrative — to power success in sales, marketing, fundraising, product and recruiting.
In this episode, Andy shares what a strategic narrative is, how CMOs should think about it, and how to get CEO-buy-in.
Key Takeaways:
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Andy Raskin, Strategic Narrative Consultant, about crafting your strategic narrative and getting CEO buy-in.
This episode features an interview with Andy Raskin, Strategic Narrative Consultant, who aligns CEOs and their teams around a strategic narrative — to power success in sales, marketing, fundraising, product and recruiting.
In this episode, Andy shares what a strategic narrative is, how CMOs should think about it, and how to get CEO-buy-in.
Key Takeaways:
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Andy Raskin, Strategic Narrative Consultant, about crafting your strategic narrative and getting CEO buy-in.
This episode features an interview with Andy Raskin, Strategic Narrative Consultant, who aligns CEOs and their teams around a strategic narrative — to power success in sales, marketing, fundraising, product and recruiting.
In this episode, Andy shares what a strategic narrative is, how CMOs should think about it, and how to get CEO-buy-in.
Key Takeaways:
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