The Value of Owning Your Narrative

The Value of Owning Your Narrative

On this episode, Jamie shares insights from her 10 years at Salesforce about crafting a strong brand narrative.

Dan Darcy
Dan Darcy
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Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

Meet Jamie Domenici, GoTo’s Chief Marketing Officer. Previously, Jamie spent 10 years at Salesforce as a marketing leader in various roles, learning the power behind a strong brand narrative. Now, Jamie brings those same lessons to Inside the Ohana, where she shares her best advice about writing your brand’s story and crafting your own personal narrative.

The narrative is something a product marketer will craft, but the inspiration is from everywhere else. It’s from your customer success agents on the front line, your sales reps who are pitching every day, from your customers who are living and breathing and using your products.” ––Jamie Domenici, CMO, GoTo

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The Value of Owning Your Narrative

On this episode, Jamie shares insights from her 10 years at Salesforce about crafting a strong brand narrative.

Dan Darcy
Dan Darcy
No items found.
The Value of Owning Your Narrative
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

Meet Jamie Domenici, GoTo’s Chief Marketing Officer. Previously, Jamie spent 10 years at Salesforce as a marketing leader in various roles, learning the power behind a strong brand narrative. Now, Jamie brings those same lessons to Inside the Ohana, where she shares her best advice about writing your brand’s story and crafting your own personal narrative.

The narrative is something a product marketer will craft, but the inspiration is from everywhere else. It’s from your customer success agents on the front line, your sales reps who are pitching every day, from your customers who are living and breathing and using your products.” ––Jamie Domenici, CMO, GoTo

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

The Value of Owning Your Narrative

On this episode, Jamie shares insights from her 10 years at Salesforce about crafting a strong brand narrative.

Dan Darcy
Dan Darcy
No items found.
The Value of Owning Your Narrative
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

Meet Jamie Domenici, GoTo’s Chief Marketing Officer. Previously, Jamie spent 10 years at Salesforce as a marketing leader in various roles, learning the power behind a strong brand narrative. Now, Jamie brings those same lessons to Inside the Ohana, where she shares her best advice about writing your brand’s story and crafting your own personal narrative.

The narrative is something a product marketer will craft, but the inspiration is from everywhere else. It’s from your customer success agents on the front line, your sales reps who are pitching every day, from your customers who are living and breathing and using your products.” ––Jamie Domenici, CMO, GoTo

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

The Value of Owning Your Narrative

On this episode, Jamie shares insights from her 10 years at Salesforce about crafting a strong brand narrative.

The Value of Owning Your Narrative
Dan Darcy
Dan Darcy
|
October 31, 2022
|
X
min read
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

Meet Jamie Domenici, GoTo’s Chief Marketing Officer. Previously, Jamie spent 10 years at Salesforce as a marketing leader in various roles, learning the power behind a strong brand narrative. Now, Jamie brings those same lessons to Inside the Ohana, where she shares her best advice about writing your brand’s story and crafting your own personal narrative.

The narrative is something a product marketer will craft, but the inspiration is from everywhere else. It’s from your customer success agents on the front line, your sales reps who are pitching every day, from your customers who are living and breathing and using your products.” ––Jamie Domenici, CMO, GoTo
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