Banding Together, Branding Together
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
Ian Faison
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On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
This episode features an interview with Patti Boyle, CMO at Dstillery. Dstillery is the leading custom audience solutions company, empowering brands and their agencies to maximize the value of customer data and transform the way they connect with their audiences. Patti is a strategic marketing leader responsible for planning and driving results through growth plan development, team collaboration, client and partner relationships, and oversight of integrated marketing programs.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
Key Takeaways
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Learn from Karl Van den Bergh, CMO, Gigamon, about the impact of investing in brand when budgets are tight.
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Learn from Allison Breeding, CMO, Apptio, an IBM Company, about experimenting and pushing the envelope in marketing.
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Learn from Dorian Kendal, former CMO and multi-time marketing leader, about restructuring teams for an enterprise focus.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
This episode features an interview with Patti Boyle, CMO at Dstillery. Dstillery is the leading custom audience solutions company, empowering brands and their agencies to maximize the value of customer data and transform the way they connect with their audiences. Patti is a strategic marketing leader responsible for planning and driving results through growth plan development, team collaboration, client and partner relationships, and oversight of integrated marketing programs.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
This episode features an interview with Patti Boyle, CMO at Dstillery. Dstillery is the leading custom audience solutions company, empowering brands and their agencies to maximize the value of customer data and transform the way they connect with their audiences. Patti is a strategic marketing leader responsible for planning and driving results through growth plan development, team collaboration, client and partner relationships, and oversight of integrated marketing programs.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
This episode features an interview with Patti Boyle, CMO at Dstillery. Dstillery is the leading custom audience solutions company, empowering brands and their agencies to maximize the value of customer data and transform the way they connect with their audiences. Patti is a strategic marketing leader responsible for planning and driving results through growth plan development, team collaboration, client and partner relationships, and oversight of integrated marketing programs.
On this episode Patti shares why banding together is essential, how to build your relationship currency, and the innovation of data science in marketing.
Key Takeaways
Discover how we can help you convert more prospects into pipeline–right from your website.
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